"Email has an ability many channels don’t: creating valuable, personal touches – at scale." - David Newman
What is Email Marketing?
A powerful marketing channel.
A form of direct marketing as well as digital marketing tool that uses email to promote your business’s products or services.
Helps keep your customers up to date on your latest products or offers in conjunction with marketing automation.
Why Email Marketing?
Facebook, Instagram, YouTube, etc… are all effective platforms to connect with customers and drive sales. Yet, did you know that any marketing type cannot match the ROI of Email Marketing?
It is for this reason that email marketing campaigns are so crucial to your digital marketing strategy. Your email list can grow as you grow as a marketer, entrepreneur, or business owner. A portable asset. One of the coolest things about Email Marketing is how affordable it is!
To connect with diverse audiences
To Expand Your Business Reach
To Build Customer Loyalty
To drive Conversions.
Easy to measure: You can track click through rates, delivery rates, unsubscribe rates, bounce rates, and open rates.